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Tag: Marketing

Business / Money Talks

Ligo Sardines VP Ops Mikko Lawrence Tung learns the hard way: Go Woke, Go BROKE

April 5, 2020 - by benign0 - 24 Comments.

Ligo Sardines Philippines is the most recent case of a business that got too comfy with “woke” rhetoric then went on to regret it. Just a few days ago, Interaksyon …

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Business / Glitz and Glamour / Lifestyle

Icarus crashing and burning: Where are the social media “influencers” now?

March 25, 2020 - by benign0 - 38 Comments.

Back in the day (just weeks ago, before COVID-19 came to be regarded as a force of social disruption to reckon with) the familiar social media “influencer” call to action …

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Education / Politics

Genuine Filipino “activists” need to distance themselves from COMMUNISTS and their “New People’s Army”

August 16, 2019August 16, 2019 - by benign0 - 3 Comments.

In the age of social media, perception is everything. From this reality, the Philippines’ campus “activists” have been on the run. Rather than step up to the challenge of facing …

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Lifestyle / Media / Money Talks

Prices beyond the reach of poor Filipinos because of “woke” millennials promoted by Rappler

October 8, 2018October 8, 2018 - by benign0 - 25 Comments.

The term “millennial” does not have noble origins. It is actually a concept cooked up by marketers and brand managers several years ago who wanted nothing more than a convenient …

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Media

Rappler writers are not chained to Rappler – they are FREE to write and express ELSEWHERE

January 17, 2018February 20, 2018 - by benign0 - 2 Comments.

As I mentioned in my previous article, “press freedom” is the only defense Rappler and its cheerleaders have been issuing since it got its knuckles rapped for offenses against the …

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Culture / Development / Lifestyle / Media / Society

Putting The Cart Before The Horse: A Serious Pinoy Problem

July 30, 2015July 30, 2015 - by Grimwald - 11 Comments.

When I read into history, I can’t help but notice that the Philippines has so little to show when it comes to leaving a mark on the world at large. …

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Culture / Glitz and Glamour / Lifestyle / Society

Knocking fashionistas is really just a fashion statement

September 18, 2014September 18, 2014 - by benign0 - 3 Comments.

Well, I guess fashionistas had it coming. My key takeaway after reading Lourd De Veyra’s tirade against the fashion-conscious, Sermon sa Mga Fashyown is the notion of fashion as a …

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Culture / Glitz and Glamour / Lifestyle / Media / Society

Celeb couple ‘Jamich’ in hot water over ‘ipon para sa iPhone 6’ plug

September 15, 2014September 15, 2014 - by Kate Natividad - 27 Comments.

Yikes! Celebrity couple Jamvhille ‘Jam’ Sebastian and Paolinne Michelle ‘Mich’ Liggayu a.k.a. “Jamich” are in hot water with some of their fans over an update they posted on their hugely …

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